“Lower Than Expected Demand” Is Behind VWs Production Pull-Back

Production Projections VW


Dana Sinno
Published on July 4, 2023
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Volkswagen to reduce EV production at their Emden, Germany Plant due to a 30% lower than expected demand.

This plant is one of Volkswagen’s largest production facilities in Europe. It currently produces the ID.4 and ID.7 electric SUVs, as well as the Passat sedan and estate. Volkswagen said that it will reduce production at the plant by 20%. 

The decision to reduce production is a sign of the challenges that the global automotive industry is facing to include the chip shortage and rising production costs. 

Other automakers, such as Ford and General Motors, have also had to reduce production due to lower than expected demand.

Volkswagen’s decision to reduce production at the Emden plant is a setback for the company’s EV plans. However, the company said that it remains committed to its EV plans, and that it will continue to invest in EVs. VW expects to launch 70 (SEVENTY) new electric vehicles across all of its subsidiaries by 2025.

Volkswagen is also a parent company for these car brands:

  • Bugatti
  • Bentley
  • MAN
  • Audi
  • Porsche
  • SEAT
  • ŠKODA
  • Scania
  • Ducati
  • Lamborghini

Hopefully with lower production costs, a better semi-conductor chip situation and more customer education, they can be back on track.  But 70 new EVs by 2025?  That is certainly an ambitious goal.  Always remember, they are forward-looking statements.

 

Go electric ✌️

https://www.drive.com.au/news/volkswagen-cuts-ev-production-report/


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